Brian Chin Designs

Animation

I find animation and motion graphics to be fascinating as it opens up a whole new world of visual design. The ability to tell stories as well as simply enhance a pre-existing video is something that I love exploring.

R+J Animated Wedding Crest

Originally a painting, this crest was broken into dozens of layers and then animated to run on screen at the wedding of Rachel & Jared.

MSG 200K Instagram Followers Video

When @TheGarden broke 200,000 followers on Instagram, they wanted to thank their fans with a custom message. Combining rotoscoping and their fan favorite MSG Roof Series photos, I made this piece, which unfortunately was never used.

Ford Amphitheater at Coney Island Summer Concert Series

To promote Live Nation's summer concert series at their Coney Island venue, they wanted to animate the waves in a photograph that showcased the beach, boardwalk and amphitheater.

Chase Comedy Series at Radio City Music Hall

Custom animation for Radio City Music Hall's comedy events

Slipknot - Knotfest Roadshow NYC Announce

A custom animation made for Slipknot's Knotfest Roadshow tour announcement on February 3rd, 2020. While 18 different dates across the United States were announced for the tour, this was the only venue specific piece that was posted to Slipknot's official Instagram story and feed, garnering over 228,000 views and 69,022 likes. Music: "Unsainted" by Slipknot

Slipknot official posting of my custom animation

A custom animation made for Slipknot's Knotfest Roadshow tour announcement on February 3rd, 2020. While 18 different dates across the United States were announced for the tour, this was the only venue specific piece that was posted to Slipknot's official Instagram story and feed, garnering over 228,000 views and 69,022 likes. Music: "Unsainted" by Slipknot

Elf Quote Holiday Promo Video

This animation uses one of the most memorable lines from the movie Elf to promote the live show coming to the Theater at Madison Square Garden in November 2017.

Phish: The Baker's Dozen @ Madison Square Garden Animation

This animation was made for the ceiling displays in Chase Square at Madison Square Garden, located in the main entrance of the arena for Phish's 13 show run during the summer of 2017.

Stop, Drop & Roll - Kinetic Typography

A quick kinetic typography excercise using our favorite fire safety message.

Glitch animation - Animus Theory 2014 Teaser

I made this glitch effect on the logo for my music project's teaser as I was getting ready to release my first EP back in 2014 in After Effects using no additional plugins.

Frontline Foods New Jersey

In the wake of the Covid-19 Pandemic, Frontline Foods formed several chapters to help deliver food to our frontline medical workers. It was just one way that restaurants could give back to the communities that, especially around NYC, were hit hardest at the start in March 2020. As a designer, I volunteer to help build as many social graphics as needed for the New Jersey chapter to spread news of their fantastic work which is just my small way of helping out communities in need. Due to the nature of the pandemic, all of these graphics were made in less than 12 hours while I still continue to design at my regular 9 - 5 job.

You can learn more by following @frontlinefoodsnj or visiting www.FrontlineFoods.org/NJ

Juneteenth Event Social Graphic

5000 Meals Delivered by May 16th, 2020 Social Graphic

Testimonial from NJ Resident Social Graphic

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Garden of Dreams Talent Show 2014 - 2017

The Garden of Dreams Talent Show is an annual event held at Radio City Music Hall by the Madison Square Garden's own non-profit. The event is free to the public and allows children who are part of the foundation's 28 partner organizations, all of whom have faced obstacles in their youth, to showcase their talents on one of the world's most famous stages. The talent show has been live-streamed and in 2016 I received special recognition during the show for my involvement in the show's production as well as with the Foundation and one of it's partners, The Make-A-Wish Foundation of the Hudson Valley.

2017 Garden of Dreams Talent Show Ad - 7th Avenue

Advertisement on Madison Square Garden's 7th avenue marquee for the 2017 Garden of Dreams Talent Show at Radio City Music Hall.

Garden of Dreams Talent Show 2017 Stage Animation - Alumni Choir

This animation ran on stage at Radio City Music Hall as each performance was introduced during the 2017 Garden of Dreams Talent Show on April 3rd, 2017.

Garden of Dreams Talent Show 2016 - Intro Performance

This animation was used to introduce 18-year-old Ngawang Tseten and 19-year old Ahmed Shareef as they walked on stage at Radio City Music Hall to perform Elton John's "Don't Let the Sun Go Down On Me". Ngawang lost both of his arms in 2011 and Ahmed lost his right arm and his eye sight in 2003, but have become friends and musical collaborators. Their show was absolutely incredible and I was honored to be a part of their performance. Check out this segment that NY PIX11 News did on their performance.

http://pix11.com/2016/05/10/music-and-strength-connect-two-high-schoolers-from-across-the-world-who-have-endured-incredible-loss/

Garden of Dreams 2015 Talent Show Stage Animation

This animation was used on stage at Radio City Music Hall for the Garden of Dreams 2015 Talent Show as attendees were entering the building. The theme of that year was "Musical Dreams," as children were encourage to follow theirs and perform on stage in front of hundreds of people.

Children performing on stage at Radio City Music Hall as part of the 2015 Garden of Dreams Talent Show. My animation is running as the backdrop for every performance that evening.

The program covers for the 2015 and 2016 Garden of Dreams Talent Shows that I designed

The layout for the 2015 and 2016 Garden of Dreams Talent Show programs.

A 2 page spread for the Garden of Dreams Foundation that was featured in the Radio City Insider, which was distributed to all attendees of the New York Spring Spectacular Starring the Rockettes at Radio City Music Hall.

This screen was made for the Radio City Music Hall exterior plasma tv's to run to promote the Garden of Dreams 2014 Talent Show.

Garden of Dreams Talent Show 2014 - Performance Intro Animation

This animation was used to introduce the Children's Aid Society Choir as they walked on stage at Radio City Music Hall to perform their rendition of "Royals" by Lorde.

Road To The Garden

Few artists have climbed the ranks from playing small venues of MSG’s such as the Hulu Theater at MSG to The Beacon Theatre to Radio City Music Hall and finally to Madison Square Garden. So when this accomplishment is achieved, it was celebrated with the “Road To The Garden” series, for which I designed the logo for. You can see this used for Brandi Carlile by clicking here.

Madison Square Garden Roof Series

To supoprt some of Madison Square Garden’s biggest concerts, I combined several artist’s tour creative with an aerial shot of the arena’s iconic roof. This series turned out to be incredibly successful, being shared by promoters such as Live Nation and the official artist’s pages such as that of Guns N’ Roses. In fact, the June 21st, 2018 post for Harry Styles is currently the most engaged social media post in The Garden’s instagram history at the time.

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Fleetwood Mac Roof Series

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12-12-12: The Concert for Sandy Relief

As a NYC resident at the time of Hurricane Sandy, it was an honor to work on this benefit concert at Madison Square Garden on December 12th, 2012. In under 2 months time, our team mobilized to put together an all-star concert including performances by The Who, Bruce Springsteen, Bon Jovi, Alicia Keys, The Rolling Stones, Eddie Vedder, Paul McCartney and many more. The concert was simulcast on 39 U.S. television stations including HBO, AMC, Showtime and on more than 20 international networks. It was also live streamed on over 25 websites including YouTube, SiriusXM and Hulu. Posts across social media made the event 8 of the top 10 globally trending tags that evening. Combined ticket sales and donations for the event went to the Robin Hood Relief Fund to benefit victims of the hurricane, garnering over $50 million.

I was in charge of designing many of the social media posts, print ads and posters that would run across the NY-Meto area including New Jersey, Connecticut and the Hudson Valley.

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Phish: The Baker's Dozen

A departure from their usual New Year’s Eve show run at The Garden, beloved jam band Phish played a unique, donut themed 13 night run in July of 2017. This marked their 52nd show at MSG as well as their longest consecutive show run. To make it special for fans and the artists, I designed wall decals, donut stickers, custom animations for the arena and even a custom donut wall. Additionally, to generate buzz around the unique event I designed the graphics for a 13 day countdown leading up to day 1 using their chosen donut theme and tying it into elements of NYC and The Garden.

The result was over 227,000 tickets sold with over $15 million gross.

Phish: The Baker's Dozen @ Madison Square Garden Animation

Animation for the Chase Square Ceiling Entrance at Madison Square Garden for Phish’s 13 day show run.

13 Day Social Countdown

As a social media promotion for Phish's "The Baker's Dozen" 13 show run at Madison Square Garden, I designed a 12 of the 14 (including the first day of the show run) social mockups that were posted to MSG's social and digital channels. The idea was to cleverly tie together the show's donut theme with New York City elements, often utilizing MSG's own properties.

Hans Zimmer Live

World famous German composer, producer, film scorer and multi-instrumentalist performed at Radio City Music Hall on July 25 & 26, 2017. As a promotional campaign to reach fans of his work who may not be familiar with his name, I re-designed 3 of movie posters that he scored (Gladiator, Inception and Interstellar). These posters were displayed on rotation outside of Radio City Music Hall as well as on Radio City’s social channels.

After being shared by Hans Zimmer’s, Live Nation’s and several film studios’ social media pages, the campaign lead to 12 million organic social impressions in conversation, the highest of any DMA promoting the show, as well as two sold out evenings for the composer’s first ever live performance at Radio City.

Hans Zimmer Mock Posters Outside Radio City

Mock Posters for Hans Zimmer Live outside Radio City. Courtesy of Gene Yroala and Kelly Teska.

Billy Joel 100th MSG Show

On July 18th, 2018 Billy Joel performed his 100th show ever at Madison Square Garden, the longest of any single artist in history. The day began with a press conference that I both designed all of the content for and made a to-scale lay out for the event in which the mayor of NYC congratulated Billy with a Steinway Piano that will not sit in Chase Square of the iconic arena. To commemorate the event, I designed a special look and feel for his promotional creative pulling inspiration from the rafter banner that would be raised in The Garden that night to the gold on black 100 creative. Digital displays were taken over across NYC, ads were printed in Billboard and Pollstar magazines, and even mini-banners were made as gifts for all attendees that evening.

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NYC Mayor Andrew Cuomo speaking at the press conference to honor Billy Joel’s 100th show. Photo source Getty Images: Michael Locciasano

Game Of Thrones Live

As the fantasy novel & television phenomena was about to air it’s 7th Season, the composer of it’s iconic theme song brought the show’s music to life with a full orchestra on stage across the country. To bridge the gap between fans of the series and the events at Madison Square Garden in NY and The Forum In California, I created several designs including an ominous dragon shadow over the MSG Arena, the wall to the north combined with the famous artist wall backstage at the Forum, and even placing both venues into the iconic “tilt-shift” credit intro.

With 150% higher than average engagement on the venues social channels, over 10 million social impressions, becoming MSG’s most socially engaged concert event of 2017 and becoming the #1 trending topic on twitter, the events were sold out and both venues were booked for a return in 2018.

Art Direction: Gene Yroala

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Print Layout

I’ve made several print ads for commemorative events that have gone into publications such as Billboard Magazine, Pollstar, the New York Times, Time Out NY, Time Out Chicago and many more.

Pollstar Trade Ad

This ad was included in a 2019 Pollstar magazine as a thank you to the recently announced list of top tour managers across the nation’s music industry.

Dave Chappelle Billboard Magazine Full Page Spead

This was a full 2 page spread in Billboard Magazine to commemorate Dave Chappelle, his special guests, his team and Live Nation on their successful and record setting 16 show run at Radio City Music Hall. The layout was based off of the creative look and feel, photo choice and font type that I built for his show that was used throughout his promotional campaign.

A trade ad congratulating Carrie Underwood that ran in Billboard Magazine in 2016.

A trade ad honoring Bruce Springsteen for receiving the 2013 Musiccares Person of the Year award.

A trade ad honoring Carole King for receiving the 2014 Musiccares Person of the Year award.

A trade ad that ran in Pollstar magazine congratulating Dave Chapelle on his 10 show run at Radio City Music Hall in 2014

A trade ad that ran in Billboard Magazine for Z100, who has hosted their annual holiday concert at Madison Square Garden for over 17 years.

Custom Print

Sometimes I get asked to make things that don’t quite fit onto a normal magazine spread. From 60 foot banners on 6th avenue to die-cut metal engraved tape decks, pillows to video game posters, I’ve worked on all shapes and sizes.

Long Island Retro Gaming Expo 2019 Poster

To help promote The Long Island Retro Gaming Expo, I designed my own blueprint of an old Gameboy Color with the expo’s line-up. The full size poster was designed both for social promotion as well as an actual give away for the event. You can read more about the expo at: https://expo.liretro.com/ and see the poster being shared at their Instagram page here: https://www.instagram.com/p/B0YxaKFn75H/

Hugh Jackman Pillows

The legendary Hugh Jackman, when not being one of the X-Men, took to the stage at Madison Square Garden in June of 2019. To add a subtle touch of class backstage, I made custom pillows and clearly I won over The Greatest Showman.

Gov't Mule and Beacon Theatre's Wall of Fame

Gov't Mule with a framed "Wall of Fame" piece that I made for artists who've played residencies at The Beacon Theatre

For the final night of Dave Chappelle’s historic 16 show run at Radio City Music Hall, I designed a 60’ tall banner to be hung over the venue’s marquee. Photo Credit: Zach Lane

A 15' wide vinyl banner for Adele's sold out 6 show run at Madison Square Garden that was installed in the entrance facing 7th avenue.

The Garden's instagram post of the Adele Breezeway banner in place.

A 24' wide, 8' tall cork board with Gwen Stefani banner and decal that let fans attending her show at The Forum in CA to post their own truths for Gwen Stefani to read on sticky notes, which was a theme in her tour artwork.

Fans eagerly writing down their own truths and messages for Gwen Stefani at the Forum in California.

3D Backstage Mural for Jennifer Lopez

Jennifer Lopez graced Madison Square Garden for 2 nights (including her birthday!) so we glammed up the backstage area to fit the occasion.

Three 25' 9" banners that were hung outside of The Forum in California for Drake and Future's 3 sold out shows.

Custom Billie Eilish Gift

At just 17 years of age, Billie Eilish played a sold out show at Radio City Music Hall in New York City. To commemorate the event, Billie and her team were presented with these custom etched plaques that I designed.

A custom built shadow box with boombox design and leopard print backdrop that was given to Macklemore & Ryan Lewis as a gift for their sold out show run at the Theater at Madison Square Garden in 2013.

Sesame Street Live window decal takeover in Times Square.

One of the window decal prints for the Sesame Street Live Times Square takeover.

Time Warner Cable Concert Series

In 2012, the Absolute Concert Series at Madison Square Garden partnered with a new sponsor, Time Warner Cable. When this happened, I needed to quickly adjust the logo to fit across all of our branding from our website to concert posters, the 7th avenue marquee and even bike racks.

New Gallery

Garden of Dreams Logo Redesign

The Garden of Dreams Foundation wanted to make their logo a little bit easier to read and include a sense of togetherness. By adding multiple silhouettes, unifying the color scheme, and straightening out the type, this logo was officially rolled out in 2019 as the foundation re branded for a growing landscape.